AROUND 90 cents buys a delightfully refreshing soft drink made with apple and blackcurrant, a particular favourite at the Billabong, where an inch or so is often drained before the bottle is frozen overnight. Stowed next morning in the golf bag to melt as the round progresses, it makes a cold, tongue-tingling zinger all the way through the back nine.
Trouble is, you can only get this beverage at Woolworth supermarkets, where the Professor will no longer be spending what has been $150-or-so every week, not even if lamb cutlets (another favourite) are marked down to one dollar for trays of 30.
There are quite a few things to dislike about Alan Jones, from the Hansonesque advocacy of tariffs to the emotive irrationality he brings to the topic of coal-seam gas exploration, but from now on it will be Coles all the way.
All who believe that even protectionist nitwits deserve the right to speak freely and that the radio host's apology should have been enough might also want to consider giving Woollies a miss from now on.
And here are some other companies worth spurning.
NOTE WELL: In Victoria all Woollies stores operate under the Safeway banner
AND ALSO WORTH NOTING: Current Fairfax chairman Roger Corbett is a former Woollies chieftain. Evidently he left his spoor behind.